Handled Commerce
Building powerful eCommerce Fulfillment Solutions for Emerging Brands that Demand the Best
About Us
Handled is a modern fulfillment company built to help ecommerce brands scale without compromising speed, accuracy, or customer experience
Founded by former operators who’ve built and sold logistics tech, we entered the space to offer what traditional 3PLs lack: transparency, accountability, and brand-focused service.
Through strategic acquisitions in Southern California and the New York/New Jersey area, we’ve launched a bi-coastal footprint and deepened our category expertise in eCommerce fulfillment, apparel, cosmetics, CPG, and B2B/Retail fulfillment.
We’re building the fulfillment partner we always wished we had—one that helps great brands grow.
50+
Brands
$100M+
in Merchandise Delivered
2M+
Product Shipped
2
Locations (New York and Los Angeles)
Helping Great Brands Deliver Exceptional Experiences
At Handled, our mission is to help ecommerce brands deliver faster, more accurate, and more memorable customer experiences—by rethinking fulfillment from the ground up. We combine deep operational expertise, modern technology, and a relentless focus on quality to serve merchants who care about every shipment, every customer, and every detail.
Values
The values that drive everything we do
Operational Excellence
We obsess over process, precision, and performance—so you don’t have to.
Accountability
We don’t just promise performance—we back it with guarantees you can measure.
Customer-Centric Fulfillment
We treat every shipment like it’s going to your most important customer—because it is.
True Partnership
We’re more than a 3PL—we’re an extension of your team, invested in your growth.
Every Package, Every Time
Speed is table stakes. We deliver quality at scale—without shortcuts.
Technology-Driven
Modern brands deserve modern infrastructure. Our tools work as fast as you do.
True Partnership
We’re more than a 3PL—we’re an extension of your team, invested in your growth.
Team
Experts in eCommerce, Fulfillment, and Growth
Our leadership team brings decades of experience in logistics, technology, and eCommerce—united by a shared mission to help brands scale with smarter fulfillment.
COO
Rae Kim
Rae co-founded Hook Logistics and now brings deep expertise in B2B logistics, sourcing, and retail solutions to Handled.
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Head of Sales
Kevin Rae
Kevin leads sales at Handled, bringing 10+ years in eCommerce logistics and was a founding sales leader at ShipStation.
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Director, Operations
Chris Gastelum
Chris is a seasoned eCommerce ops leader who’s scaled fulfillment for top brands, with expertise in logistics, process, and tech integration.
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CEO & Co-Founder
Chuck Atkinson
Chuck co-founded Handled to deliver tech-enabled, service-driven eCommerce fulfillment—after leading at Auctane and Stamps.com.
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Chairman
John Clem
John is Co-Founder/Chairman at Handled, combining exec roles at Auctane with firsthand DTC experience running a successful haircare brand.
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Board Member
Maya Clem
Maya co-founded Handled to make brand-first fulfillment a competitive edge, with experience at Neutrogena, Mattel, Disney, and Kellogg MBA.
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Board Member
Nathan Jones
Nathan, former CEO of Stamps.com and ShipStation, brings 20+ years in fulfillment tech and deep experience in global eCommerce shipping.
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CFO
Michael Tucker
Michael co-founded Hook Logistics and joined Handled after its acquisition, bringing eCommerce, ops, and VC experience.
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